GOOD IS BEAUTY

The Masterpiece is part of “Pastry, Think Beyond Collection” by Gelecta

GOOD IS BEAUTY

Pastry World Needs More Beauty The Masterpiece is part of “Pastry, Think Beyond Collection” by Gelecta. The Collection has the purpose to go beyond pastry as it is, and experiencing new concepts through full-meaning creativity, rigorous techniques and perfect execution.

GOOD IS BEAUTY, by Francesco Boccia e Massimo Pica, is addressed to the pastry world with a profound message: Great Beauty is the harmonious balance between (your) inner and (your) outer self. The “good” is definitely beautiful. But beautiful is not necessarily good. Harmony between the inner and the outer. Pastry must be also Design and Meaning because GOOD necessarily includes BEAUTY. That is why the concept of good is synonymous with BEAUTY.

Benvenuto nella
Creative Pastry Lab
di Gelecta.

Le lezioni del Campione del Mondo per progettare
e creare l’equilibro perfetto di consistenze e di sapori,
ricercando la pura emozione sensoriale.